Radio Disney
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Radio Disney is an American radio network operated by the Disney Radio Networks unit of Disney Channels Worldwide with in the Walt Disney Television, headquartered in Burbank, California.
Radio Disney was test launched in November 1996 in four markets, Minneapolis, Atlanta, Salt Lake City and Birmingham, Alabama. On August 26, 1997, Radio Disney was launched in Los Angeles.
Despite being music-oriented, the network was carried primarily on AM stations. On August 13, 2014, it was announced that all of Radio Disney's remaining stations, excluding KDIS, were to be sold in an effort to focus more on digital distribution of the Radio Disney network.
My Role
UX Researcher
Conducted user research for Radio Disney's roadshow events using a variety of techniques to improve the quality of the event's website.